كل القصصبدايات

كيف بنيت شركة وسائط اجتماعية ربحت 18.75 مليون ريال سنويا

كيف حولت فكرة بسيطة لخدمة نمو براندات شهيرة لشركة بـ 100 موظف

Logan Forsyth شريك مؤسس في Media Scaling، شركة تنمو حسابات البراندات الشهيرة والمنشئين. وصلوا لـ 18.75 مليون ريال سنويا بفضل شبكة حسابات فرعية ولّدت مليارات المشاهدة العضوية

1.6 مليون ريال/شهرتجارة إلكترونيةخدمات
الموقع
mediascaling.com
المؤسس
Logan Forsyth

مين أنت وايش البzنس اللي بديته؟

Logan Forsyth Co Founder و Co CEO Media Scaling حيث يضمنون top personal brands, podcasts, creators حتى 1B real organic views أول 180 days working with them.

team over 100 people، generated more 5B organic views، posted more 500,000 times، gained over 137M followers subscribers clients.

last 2 years Logan team:

Generated 5 billion+ organic views for clients

Grown 24M followers and subscribers across platforms

Posted 500,000+ pieces of content for clients

Helped brands Fashion Nova, Pray.com, Tai Lopez, Marie Forleo, Grant Cardone generate millions online sales

Been recognized publications CEO Weekly US Insider

Today bring in 1,312,500 to 1.9 مليون ريال/شهر. Pacing pass 3.8 مليون ريال/شهر end year.

كيف جاتك فكرة Media Scaling؟

How did you come up with your business idea?

partner Spencer built sub account network internally Iman Gadzhi starting July 2022. first 4 months generated 449M views، first year Youtube channel grew 340k subscribers over 3.5M subscribers. saw potential decided commercialize sell service market leading personal consumer brands.

How did you know this was the right idea to work on?

449M views 4 months massive، bigger numbers Super Bowl advertisers pay 22,500,000 to 30 مليون ريال 30 second ad. knew immense value right brands nobody market doing yet largely pioneered new growth model brands.

Was there an aha moment?

Seeing massive growth Iman Gadzhi. inspired Andrew Tate، unknown most Googled person planet less 6 months largely army accounts constantly posting content social platforms.

How was this different from other business ideas you had?

unique new to market growth model huge potential market leading brands first movers.

What is your expertise/background related to your business?

digital marketing 9 years، started constantly investing courses, programs, masterminds, events space.

How did you validate your idea?

modeled projections internal economics took market closed 130 ألف ريال/شهر retainer deal second sales call took.

كيف أطلقت Media Scaling وحصلت على زخم أولي؟

How did you launch the business? How did you tell the world you were in business?

started cold email outreach referral partners existing network.

What tactics or strategies did you use to get the word out?

  • Cold email and referral partners.

    • How did people respond to your launch?

  • response very positive effective، extremely targeted only reaching perfect fit incredible offer nobody seen 100M views 90 days guaranteed.

    • What lesson did you learn from your launch?

  • more validation already knew rather lessons. wouldn't do anything differently launch strategy worked great.

    • Share the story behind making your first dollar or making your first sale.

  • first sale 130 ألف ريال/شهر retainer. used start up cost hire 12 people. second month business already 260 ألف ريال/شهر gross revenue team over 20 fulfill services. first sale referral introduction closed deal Zoom call.

    • How did you attract your first few clients?

  • Cold email and referral partners.

    • How long did it take to make your first dollar?

  • Less than 2 weeks starting outreach cold email referral partners.

    • What lessons did you learn about yourself or the business?

  • biggest cheat code business incredible offer guarantee back up، very targeted ideal client profile reach out bring onboard.

    • ايش أكبر الدروس اللي تعلمتها من بناء Media Scaling؟

    Advice / Through starting the business, have you learned anything particularly helpful or advantageous?

    Mistakes/poor decisions you made, missed opportunities, things you got blindsided by.

  • gave too big guarantees few people earlier work for free periods hurt profits even crushed compared results before. set expectations overpromising underdelivering never want. onboarding wasn't streamlined needed. no immediate welcome call after payment no step by step onboard process full clarity clients. reporting systems weren't good beginning now better job clients see full value reporting. gotten much better recruiting/hiring best talent wasn't case every role start company.

    • Good decisions you made

  • launch strategy, offer started with, very targeted ideal client profile, constantly learning investing mentorship, hiring great people start.

    • Forces out of your control that helped

  • Timing, first mover strategy high growth industry growth strategy.

    • The lessons you learned, and how you applied them

  • More than anything success business all recruiting assembling team best people. gotten very good extremely detailed processes recruiting, interviewing, hiring, onboarding, training, going live clients. immense value growing personal brand sooner better.

    • Helpful habits/abilities/skills that you possess

  • Operating theory of constraints. Focusing highest leverage activities. Delegating great talent. Very organized living calendar minute by minute. Deep work daily. Constantly learning studying improve. Using AI and chatGPT second brain.

    • Your top tips and learnings

  • Use AI for everything, brainstorm every question system process business. Build culture entire team using AI improve efficiency quality resourcefulness. Implement every system can.

    • Mistakes you often see other people making

    No. 1 mistake people not having guarantee offer(s). No. 2 not clear enough ICP ideal client/customer profile. No. 3 not focusing valuing recruiting top level talent enough taking too long delegate through team. hiring team members salary not expense highest leverage investment vehicle growth. No. 4 thinking too short term. beat competition next 50+ years.

    goal build Media Scaling No. 1 marketing firm world. not short term game vision building Media Scaling next 50+ years tunnel vision focus.

    كيف كانت استرategية النمو وكيف وسعت؟

    How have you grown your business?

  • Referral partners, word of mouth, targeted outreach, organic social media content, podcasts.

    • What channels have you used to grow your business?

  • Podcasts, Instagram, Facebook, YouTube, TikTok, Snapchat, LinkedIn, X. incredibly effective short form content specialize. every short form video post platform 50 to 99% targeted non follower reach، more post quality content more grow targeted non follower reach same interest data platforms use advertising.

    • Share a real example of a strategy or tactic you used to grow your customer base.

  • Sending targeted cold emails subject line 100M views guaranteed got 80% open rates very high cold email.

    • Why did this strategy/tactic work?

  • Create undeniable offer guarantee back. Get very specific ideal client/customer profile best fit. Get offer front consistently every way email, LinkedIn, DMs, calls, ads, content.

    • Do you have any recommendations on how aspiring entrepreneurs can grow their business?

  • bigger problem solve more value create. Use experience solve biggest problem can. Follow same steps outlined above.